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Foods & Refreshment

The Foods & Refreshment division delivered strong growth across categories. This business is home to trusted brands like Brooke Bond Red Label, BRU, Kissan, Knorr and Kwality Wall's which play across different product segments.

FOCUS AREAs for the Division

Strengthening the core

We continued to grow steadily in the core portfolio of Jams and Ketchups. During the year, Kissan launched a range of international sauces – Schezwan, Manchurian, Pizza Pasta and Mexican Salsa.

Kissan

Winning in Many Indias

The Refreshment business continued to drive reach by increasing direct distribution and leveraging our Winning in Many Indias strategy.

Innovations

We rolled out successful innovations – both global and local. Global innovations included UniCornetto, Sandwich and Magnum Hazelnut while local innovations included Cloud Bite with twin flavours and access packs in Choco Cone, Orange Bar and Rajwadi Bite. We also launched several co-branded innovations like Cornetto Oreo, Gems Cup and Oreo Tubs.

Kwality Wall's

Mergers and acquisitions

We continue to focus on building the portfolio through the inorganic route. We acquired Adityaa Milk Ice Creams brand and distribution business and are in the process of securing regulatory approvals for the amalgamation of GSK CH India business.

Building iconic engagement platforms

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